Quantitative research:
- face-to-face – PAPI, CAPI
- Telephone – CATI
- online – CAWI
Qualitative research – conducted online or in face-to-face:
- individual – IDIs / Dyads / Triads
- group– FGI, BBD
UX research:
- usability testing
- empathy maps
- ethnography
Public consultations:
- research walks
- webinars
- creative workshops
Strategic consulting:
- brand positioning
- brand strategy
- changing brand communication
- change in brand positioning